Facebook Timeline for your Business

On March 30th 2012, Facebook Timeline for Business Pages was released. The default landing pages no longer exist, which eliminated the process of “Fan Gating” (forcing users to like your business page in order to access more information). The new Facebook Timeline...

Website Mistakes to Avoid

With the dynamic landscape of the Internet always evolving, what was once considered the best practice for a website might not be the case now. Listed below are 10 common mistakes to avoid on your website. Incomplete Contact Information This not only frustrates the...

Brand Loyalty

What is Brand Loyalty? The loyalty, devotion or otherwise preference a customer has for a brand over others. When consumers become committed and emotionally connected to your brand and make repeat purchases over time, it is a result of loyalty. Loyal customers will...